India, is one of the oldest civilizations in the world. Its rich traditions embedded in the very core of common Indian man, and its large cultural diversity are well known worldwide. The Indian toy industry, as old as this nation itself, has been nurtured and enriched under this intellectually rich background. Indian toys, which are manufactured all over the country reflect the Indian cultural diversity in the range of items manufactured.
Play, with emphasis on safety and learning, are the core foundations for the toy industry in India.
India manufactures toys from diverse raw materials like, plastic, wood, rubber, metal, textiles etc. This industry is predominantly confined to the sector of small scale Industries and is spread all over the country meeting the local needs of different cultural parts of India.
The chief organized centers for toy manufacturing are National Capital Region and Mumbai. Manufacturing of toys in India, in general, is labour intensive and utilizes the Indian skills of master craftsmanship and creative designing. The Indian toy industry, fueled by the vast domestic market, has now turned its attention to global markets and is fast gearing up to meet international demands.
The strong points of Indian toy industry are skilled workforce, diverse range, focus on innovation and creativity, and emphasis on learning and education. Indian manufacturers are catering to both large and small volume requirements and are exporting to few of the most developed nations in the world. The main markets for Indian toys are USA, U.K. and Germany.
Sports Goods Export Promotion Council (SGEPC), a Government of India sponsored organisation looks after the promotion of exports of Indian toys from India.
List of Indian toy manufactures registered with SGEPC